WWF sounds the alarm on nature loss with Challenge 60 launch ahead of Earth Hour’s 20th anniversary

 

Challenge 60 participants running past the Sydney Opera House and along the Circular Quay promenade, and doing yoga under the Sydney Harbour Bridge.

Australians are being challenged to get active outdoors for 60 minutes a day this March as part of the 20th year of Earth Hour.

Credit – thinkMammoth

In just one hour, Australia could lose forests the size of 30 soccer fields and hundreds of native mammals.

That’s why WWF-Australia is launching Challenge 60, calling on Australians to get active outdoors for 60 minutes a day this March and help restore nature.

From 1 March until Earth Hour on 28 March, Challenge 60 asks participants to walk, run, swim, cycle, skip, jump and get active every day for 60 minutes to raise vital funds to protect wildlife and wild places.

But this is more than a daily fitness challenge. It’s a way for people to shine a spotlight on nature loss and make a positive impact on the planet.

The clock is ticking for nature in Australia. In just 60 minutes:

WWF-Australia’s Head of Supporter MobilisationRachael Lance said “Every hour is critical for nature.

“In the time it takes to go for a morning walk, we could lose forests, hundreds of native mammals, and release thousands of tonnes of greenhouse gases. Challenge 60 helps us turn that hour into real change.”

Funds raised through Challenge 60 will support WWF-Australia’s vital conservation work, from restoring and reconnecting habitat for iconic species like koalas, to tracking whale migration routes and protecting marine environments, to advocating for stronger climate and nature laws.

“Challenge?60?is for everyone; whether you walk, roll, hike or move in your own way. Every step, every wheel turn, every movement will help power real change for our wildlife and wild places,” said Ms Lance.

Earth Hour turns 20

Challenge 60 kicks off the 20th year of Earth Hour, building momentum toward the symbolic global lights-off moment at 8.30pm on 28 March.

What began in Sydney in 2007 as a single hour of action has grown into the world’s largest grassroots movement for the planet, with millions of supporters across more than 190 countries and territories.

Australians can sign up, set a fundraising goal and make every hour count for nature at earthhour.org.au.

About WWF-Australia

For more than 40 years, WWF-Australia has been working to protect threatened species and habitats, meet the challenge of climate change, and build a world where people live in harmony with nature. Today our mission involves working with communities, governments, companies and others not just to protect our natural world but to restore and regenerate it. By embracing the wisdom and traditions of First Peoples and local communities, we can inspire global change for climate, nature and people.

Help us to Regenerate Nature at wwf.org.au 

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